Edit ModuleShow Tags

Reinhart Show Was a Feast for the Eyes as well as the Palate




The packed show floor of the Reinhart Food Show at the newly renovated Armory in Minneapolis.

There aren’t a lot of firsts in the competitive world of foodservice, so it was quite the coup d’etatthat Reinhart Live was the first-ever food show held in the revised historic Minneapolis Armory, on April 16. 

What better location to showcase 150-plus exhibits featuring cutting-edge trends, demos and new products than in the building that once housed the Minnesota National Guard in the ‘30s and the Minneapolis Lakers until they moved to Los Angeles in 1960? The newly renovated building now hosts concerts (did you see Katy Perry performing there during the Final Four?) and special events.

An ice carving adds an arty note to the bar area.

As a bonus, Reinhart’s guests could also take a tour of the venue. 

And for a population that’s in need of a heavy dose of sunshine, the back wall was floor to ceiling windows so even though attendees were inside, the “glorious day shone through,” Jared Pfeifer, publisher of Foodservice News, said. 

“There was a lot of food and a lot of attendees,” Pfeifer said. “You name it, it was there.”

In addition to showcasing what’s new in the market, the show offers Restaurant Operational Solutions via demonstrations designed to help attendees, the majority of whom are operators, improve their businesses. 

But no food show would be memorable without an abundance and a variety of food, which is why the show floor was packed. “It smelled delicious,” Pfeifer said, adding his favorite part was the generous samples. 

“Our event was overwhelmingly successful due to our loyal customers, business partners and employees coming together, creating a one-of-a-kind experience for our industry,” said Michael “Pinto” Pantaleo, marketing manager for Reinhart Foodservice. “The Armory is a world-class facility that provided a tremendous setting for this show!”

 


The show floor at the Reinhart Food Show in April. 

Edit Module

Add your comment: