Legacy Concepts Brings Dunkin’ Donuts Back to Twin Cities
Legacy Concepts answered Dunkin’ Donuts call to re-introduce the coffee-and-donuts brand to the Twin Cities in Minnesota, a state it abandoned when it closed its last store in 2005.
Legacy plans to open 10 units in Minneapolis, Bloomington, Eden Prairie, Edina and other western suburbs. Other operators are opening units in Rochester and in the Duluth area.
Legacy is led by Jeffery Leu, Damon Dranchak, Christopher Leu, Kweilin Ellingrud, John Seibel and Tyler Olsen. The group has years of experience in the commercial real estate industry. In addition, Dranchak has more than 25 years of experience in the quick-service restaurant industry.
“We are excited to expand the brand's presence in Minnesota and play an important role in the daily lives of people who live, work and visit here,” said Dranchak, vice president and general manager for Legacy. “We have a passion and loyalty for the Dunkin’ Donuts brand and look forward to opening our restaurants in the years to come.”
“We are thrilled these new franchisees have joined the Minnesota market, and know these new restaurants they are developing will satisfy a growing consumer demand in the Minneapolis community,” said Dunkin’ Brands’ Grant Benson, vice president of global franchising and business development.
Steve Rafferty, senior director of franchising for Dunkin’ Brands, based in Canton, Massachusetts, said last October Dunkin’ is committed this time around to add 50 stores in the state. In 2008, Dunkin’ said it would put 100 stores in Minnesota, but didn’t add a single unit.
“We did not have the proper infrastructure to expand at the time. We have learned a great deal since then,” Rafferty said then.
Last year, Dunkin’ also increased its presence in Dallas, Houston and Salt Lake City, like Minnesota states far removed from their Northeast-based roots. Dunkin’ has 7,821 U.S. stores.
“We had some challenging times in Texas in the mid-2000s, but feel well-positioned for growth now,” Rafferty said.
In New England, Nevada and Florida, Dunkin’ is not looking for new franchisees. But Dunkin’ is targeting nearly every other state for expansion, with the exception (for now) of Washington, Oregon, Idaho, Montana, Wyoming and Alaska, according to Rafferty.